Warren County has top hotel occupancy rate state-wide for September

BOWLING GREEN, Ky.- Hotels have been half full in Warren County over the last month – 50.4 percent – that’s the percentage of hotel occupancy.

It’s a sign of hope for the future.

“I think that it shows that people see that we have a welcoming community, we have a great hospitality industry here and we’re doing our best to promote travels,” said Bowling Green Area Convention and Visitors Bureau Communications Director Beth Noffsinger. 

It’s the highest hotel occupancy rate in Kentucky among the most popular tourism areas (including 13 cities) over the past month. 

A surprising number after most people have been staying at home with the pandemic. 

“I definitely think it’s going to be a slow growth especially just not knowing anything about how winter is going to be or when a vaccine’s going to be available. But I think it does show that people want to travel again and they want to feel safe when they travel,” said Noffsinger.  

Motor sports at Beech Bend Park Raceway Park and fall break drove most of the traffic to the county. 

Telia Butler, Marriott director of sales says it’s exciting, because it brings people back to work.  

“The really, really low 10 to 20 percent occupancy of course we had to cut a lot of staff hours and furlough a lot of people. But having that 50 percent occupancy allows us to bring some people back to work and get more people back at their jobs for a little while and hopefully we can keep that up with more travel opening up soon,” said Butler.  

Some of the motorsports events that brought tourism to the area include Holley LS Fest, Intergalactic Ford Fest and the ChallengerFest.