New underground bar opens in downtown Bowling Green
BOWLING GREEN, Ky. – A new bar with a familiar name is ready to make its presence known in downtown Bowling Green.
“It’s been a long time coming to say the least,” said Lucas Jones, owner of Brew Co. Underground.
Now, after nearly five months of fixing up the place, Brew Co. Underground is finally open for business.
“People assume that it’s going to be something, but when we had our soft opening last night, people were just shocked when they came down because it’s completely different,” Jones said.
About four to five years ago, a bar with a similar name, The Brewing Company, occupied this exact same building.
The former Brewing Company closed up shop.
That didn’t stop Jones from paying tribute to the past, while promoting the future at the same time.
“We wanted to take homage to the name because it’s recognizable,” he said. “The underground is kind of the vibe we want to go for.”
There’s one major difference that will make the experience at Brew Co. Underground different than its predecessor.
“What sets us apart is our dance floor,” said Jones. “There’s no place on the square that has a club vibe that has DJs Thursday, Friday, Saturday.”
While the dance floor will certainly be a popular feature of the new watering hole, Jones said it’s a certain drink that might be the main reason patrons keep coming back for more.
“We’re taking CapriSuns and putting moonshine in them,” he added. “We’re calling them Capri Moons.”
Jones has experience working in the food and bar industry, but he’s only served in managerial roles.
He felt like now was the right time to change that and take the next step up in the business.
“We’ve all been a part of Bowling Green and seen previous bars open and close,” Jones said. “We thought it was a time for us to make that move from management to bar owner.”
With ceilings to fix, signs to hang, and maintenance to be done on the building, the path to reach this stage has been anything but easy.
“We’ve had a lot of trials and tribulations to get to where we’re at now,” said Jones.
All the work has been worth it, though, and Jones is excited to introduce people to a bar he feels like will draw a large crowd every weekend.
“Bowling Green, just get ready,” he said.
It will be a few weeks until Brew Co. Underground begins serving appetizer-like foods.
However, Jones said they’ve purchased the upstairs space next door, and plans are already in place to put in a live music venue and restaurant that will possibly be ready by late October.